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Permanent oxidative hair color in a shampoo bottle.
MEIDU
Purple Toning Shampoo for Blonde Hair

Purple Toning Shampoo for Blonde Hair

Brass-Canceling Purple Shampoo, 500 ml

$22.99$22.99Price as we last read the listing. The listing sets it, not us.

4.9 out of 5 from 12 ratings on the listing

What it is
Purple toner
Bottle
500 ml
Shelf
Mixing bench

What this bottle is

We formulate this purple shampoo to deposit violet pigments directly onto hair that has already been bleached or lifted. It neutralizes residual yellow and warm brassy tones on silver, white, and platinum hair. It provides no chemical lift of its own and must follow a separate lightening process. As part of our permanent color system, it cleanses lightened strands and restores a cool tone without altering the base level.

  • Deposits direct purple pigment to neutralize unwanted yellow and brassy warmth after lifting.
  • Maintains cool tones on platinum, silver, bleached, and chemically processed strands.
  • Formulated to cleanse lightened hair without stripping moisture or causing excess dryness.
  • Weekly application counteracts tonal fading caused by hard water, heat styling, and sun exposure.

Read the skin test before the first use: the 48 hour patch test, and how this colors.

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